Last week I was asked to comment on how our interior design consultancy sees the latest trendy London design ideas.

I responded at once that I just ignore them completely! I think that our work as a well-known interior design consultancy should be grounded in our own reflections, experiences, and time-tested sophistication married with practicality. Every new project that our interior design consultancy takes on is really a journey of its own. The process begins with the conceptualisation phase, where a new vision gets fashioned - maybe out of the blue, but more often triggered by an exhibit that I may have seen at a London museum or a thoughtful interaction with another designer. From there our interior design consultancy works collaboratively to re-envision, improve, and retarget the atmosphere and feel of the design concept until we are ready to implement.